Last updated: November 18, 2025

Delaystudios operates this store and website, including all related information, content, resources, tools, products, and services, in order to provide you, the customer, with a personalized shopping experience (the “Services”). Delaystudios uses Shopify technology, which allows us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit us, use or make a purchase or other transaction using the Services, or when you otherwise communicate with us. In the event of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. When you use and access any of the Services, you confirm that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

By the term “personal information,” we mean information that identifies you or can reasonably be associated with you or another person. Personal information does not include information that is collected anonymously or has been anonymized so that it cannot identify you or be reasonably associated with you. We may collect or process the following categories of personal information, including inferences drawn from that personal information, depending on how you interact with the Services, where you live, and to the extent permitted or required by applicable law:

• Contact details, including your name, address, billing address, shipping address, phone number, and email address.
• Financial information, including credit card numbers, debit card and financial account numbers, payment card information, financial account information, transaction details, payment method, payment confirmation and other payment details.
• Account information, including your username, password, security questions, preferences, and settings.
• Transaction information including items you view, add to cart, wish list or purchase, return, exchange or cancel, and your previous transactions.
• Communications with us, including the information you include in communications with us, for example, when you submit a customer service verification.
• Device information, including information about your device, browser or network connection, IP address, and other unique identifiers.
• Information about usage, including information about your interaction with the Services, including how and when you interact with or browse the Services.

Sources of Personal Information

We may collect personal information from the following sources:

• Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with personal information;
• Automatically through the Services, including from your device when you use our products or services or visit our websites, as well as through the use of cookies and similar technologies;
• Through our service providers, including when we contract with them to enable certain technology and when they collect or process your personal information on our behalf;
• Through our partners or third parties.

How We Use Your Personal Information

Depending on how you interact with us or the Services you use, we may use personal information for the following purposes:

• To Provide, Personalize, and Improve Services. We use your personal information to provide the Services to you, including to perform our contract with you, process payments, process orders, remember preferences and items of interest, send notifications related to your account, process purchases, returns, exchanges, or other transactions, create, maintain, and manage your account, arrange shipping, facilitate any returns and exchanges, allow you to post reviews, and create a personalized shopping experience, such as by recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.
• Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications via email, text message, or mail, and displaying online advertisements for products or services on the Services or other websites, including based on items you have previously purchased or added to your cart and other activities on the Services.
• Security and Fraud Prevention. We use your personal information to authenticate your account, provide a secure payment and purchase experience, detect, investigate, or take action regarding potential fraudulent, illegal, unsafe, or malicious activities, protect public safety, and safeguard our services. If you choose to use the Services and create an account, you are responsible for keeping your account credentials secure. It is strongly recommended that you do not share your username, password, or other login details with others.
• Communications with You: We use your personal information to provide customer support, respond to your communications, provide effective services, and maintain a business relationship with you.
• Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal processes, including requests from law enforcement or government agencies, to investigate or participate in civil subpoenas, potential or actual litigation, or other contentious legal proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

Under certain circumstances, we may disclose your personal information to third parties for legitimate purposes, subject to this Privacy Policy. These circumstances may include:

• With Shopify, vendors, and other third parties who provide services on our behalf (e.g., IT management, payment processing, data analytics, customer service, cloud storage, processing, and shipping).
• We use your information with business and marketing partners to provide marketing and advertising services. For example, we use Shopify to deliver personalized advertising through third-party services based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their respective privacy notices. Depending on your place of residence, you may have the right to instruct us not to share your information for the purpose of delivering targeted advertising and marketing based on your online activity across different merchants and websites. You can exercise your rights to actively opt out of these uses here.
• When you instruct, request, or otherwise consent to our disclosure of certain information to third parties, such as to send you products or when using social media widgets or login integrations.
• With our affiliates or otherwise within our group of companies.
• In connection with a business transaction, such as a merger or insolvency, to comply with any applicable legal obligations (including responding to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights and the rights of our users or third parties.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes your personal information related to your access to and use of the Services in order to provide and optimize the Services. Information you submit to the Services will be transmitted to and shared with Shopify, as well as with third parties who may be located in countries different from your place of residence, in order to provide and optimize the Services. Additionally, to help protect, expand, and improve our business, we use certain enhanced Shopify features that incorporate data and information obtained from your interactions with our Store, as well as with other merchants and with Shopify. To provide these enhanced features, Shopify may use personal information collected about your interactions with our Store, as well as with other merchants and with Shopify. In these circumstances, Shopify is responsible for processing your personal information, including responding to your requests to exercise your rights regarding the use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, please visit Shopify's Consumer Privacy Policy . Depending on your place of residence, you may be able to exercise certain rights regarding your personal information here: Shopify Privacy Portal link .

Third-Party Sites and Connections

The Services may contain links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their respective privacy and security policies, as well as other terms and conditions. We do not guarantee and are not responsible for the privacy or security of these websites, including the accuracy, integrity, or reliability of the information found on these websites. Information you provide in public or semi-public locations, including information you share on third-party social media platforms, may also be viewed by other users of the Services and/or users of these third-party platforms, without limitation as to their respective use by us or third parties. Our inclusion of such links does not, in itself, imply any endorsement of the content of these platforms or their respective owners or operators, except to the extent that they are disclosed in the Services.

Children's Data

The Services are not intended for use by children, therefore we do not knowingly collect any personal information from children under the age of 16 in your jurisdiction. If you are a parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details listed below to request that it be deleted. As of the Effective Date of this Privacy Policy, we have no actual knowledge that we “share” or “sell” (as those terms are defined in applicable law) personal information of individuals under the age of 16.

Security and Retention of Your Information

Please be aware that no security measure is perfect or impenetrable, therefore we cannot guarantee “perfect security”. Furthermore, any information you send us may not be secure during transit. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.

The length of time we retain your personal information depends on various factors, such as whether we need the information to maintain your account, provide Services, comply with legal obligations, resolve disputes, or enforce other applicable agreements and policies.

Your Rights and Choices

Depending on your place of residence, you may have some or all of the rights outlined below with respect to your personal information. However, these rights are not absolute, may only apply in certain circumstances, and in some cases, we may refuse your request to the extent permitted by law.

• Right of Access/Knowledge. You may have the right to request access to your personal information that we hold.
• Right to Erasure. You may have the right to request the deletion of your personal information that we hold about you.
• Right to Rectification. You may have the right to request the rectification of your personal information that we hold.
• Right to Data Portability. You may have the right to receive a copy of your personal information that we hold and to request that this information be transferred to a third party, under certain circumstances and with certain exceptions.
• Right to Actively Opt Out of Targeted Advertising Sales or Sharing. Depending on your place of residence, you may have the right to actively opt out of the “sale” or “sharing” of your personal information or actively opt out of the processing of your personal information for purposes considered to be “targeted advertising,” as defined in applicable privacy laws. You can exercise your rights to actively opt out of these uses here . Please note that if you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are located, we will automatically treat this situation as a request to actively opt out for the device and browser used to visit the website. If we are able to associate the device sending the signal with a Shopify account, we will similarly apply the opt-out request to the account. To learn more about Global Privacy Control, please visit https://globalprivacycontrol.org/. In addition to Global Privacy Control, we do not recognize other “DO NOT TRACK” signals that may be sent from your browser or device.
• Managing Communication Preferences. We may send you promotional emails, and you can actively opt out of receiving them at any time by using the unsubscribe option provided in the emails we send you. If you actively opt out, we may still send you non-promotional emails, such as emails about your account or orders you have placed.

If you reside in the United Kingdom or the European Economic Area, and subject to exceptions and limitations provided by local legislation, you may exercise the following rights, in addition to the rights indicated above:

• Objection to Processing and Restriction of Processing: You may have the right to ask us to stop or restrict our processing of personal information for certain purposes.
• Revocation of Consent: When we rely on consent to process your personal information, you have the right to revoke that consent. Revoking your consent will not affect the lawfulness of any processing based on consent given before its revocation.

You can exercise any of these rights when indicated in the Services or by contacting us using the contact details provided below. To learn more about how Shopify uses your personal information and any inherent rights, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We do not discriminate based on your exercise of any of these rights. We may need to verify your identity before processing your requests, to the extent permitted or required by applicable law. Under applicable laws, you may designate an authorized agent to make requests on your behalf for the purpose of exercising your rights. Before accepting such a request from an agent, we will require the agent to provide proof that they are authorized by you to act on your behalf; therefore, we may need you to verify your identity directly with us. We will respond to your request in a timely manner, as required under applicable law.

Complaints

If you wish to complain about how we handle your personal information, you can contact us using the contact details provided below. Depending on your place of residence, you may have the right to contest the decision by contacting us using the contact details listed below or by lodging your complaint with your local data protection authority. For the EEA, you can find a list of data protection supervisory authorities here .

International Transfers

Please note that we may transfer, store, and process your personal information outside of your country of residence.

If we transfer your personal information outside the European Economic Area or the United Kingdom, we will use recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses or any equivalent contracts issued by the relevant UK competent authority, as relevant, except where the data transfer takes place to a country that has been determined to provide an appropriate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last updated” date, and provide a notice as required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, you can call us or email us at contact.delay.brand@gmail.com. For the purposes of applicable data protection laws, we are the data controller of your personal information.